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  • Writer's pictureNic Fren

How agents can best prepare for 2023


The real estate industry is constantly changing, and the future of the industry looks very different from what it did a few years ago.


As technology advances, so does the real estate industry.


To stay competitive, it’s important for real estate agents to keep up with new trends and technologies.



For example, many agents have started using virtual reality (VR) as a way to showcase properties without buyers having to physically visit them. Additionally, artificial intelligence (AI) is being used by more and more agents to automate mundane tasks such as customer service inquiries and property searches. By embracing these innovations, agents can ensure they are providing clients with the best possible experience.


Leveraging Data

Data-driven decisions are key when it comes to succeeding in the real estate industry. Agents must understand how to use data to inform their decisions regarding pricing strategy, marketing campaigns, and overall business operations. With access to comprehensive analytics tools such as Google Analytics or Tableau Software, agents can gain insights into consumer behavior and make informed decisions based on market trends.



Understanding Market Trends

Finally, it’s important for agents to understand current market trends in order to better serve their clients. Doing research on local markets is essential in order for agents to be able pinpoint areas where demand is high or low, identify emerging neighborhoods that could become popular investment opportunities, and stay ahead of any potential price fluctuations or changes in consumer preferences. Having a working knowledge of the local market will give agents a competitive edge over their peers who lack such insight.


Real estate agents will start preparing now by staying up-to-date on new technologies, leveraging data-driven insights into consumer behavior, and understanding current market trends in order to stay ahead of fluctuations or changes in consumer preference.


By doing so they can ensure that they are providing their clients with the best possible service while also increasing their chances of success in this ever-changing industry.


With the right preparation strategies now, there’s no telling how much success New Zealand's real estate sector can achieve in 2023!


Written by staff Journalist.

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